San Francisco Travel: Case Study

Throughout much of 2016, Positive Impact was in conversation with San Francisco Travel about how they could further their sustainable event efforts by coming together with venue partners and large events in San Francisco and implementing ISO 20121. A proposal went out, San Francisco Travel were happy to get partners involved, conversations took place between all partners on an individual basis, and Positive Impact travelled to San Francisco for a kick-off meeting.

An hour into the meeting it was clear that the initiative wasn't wanted by all parties, event after all these months of positive conversations. So what were there reasons? At Positive Impact we think it's important to learn as much as possible from our experiences so we spoke to all partners post 'kick-off' meeting to find out their thoughts...